贵州顶好果业股份有限公司是一家集猕猴桃种植、保鲜贮藏、精深加工于一体的猕猴桃系列产品生产研发企业。公司所拥有的修文猕猴桃种植基地分布于谷堡、大石、六广、洒坪等10个乡镇113个行政村,2017年挂果面积超过8万亩,产量6万吨,产值18亿元,是目前修文县猕猴桃种植与销售规模最大的企业。拥有整套完善的种植培育、质量监控、仓储包装、销售物流系统。公司不仅有严格的产品质量控制体系,较强的产学研整合能力,还有完善的仓储物流系统以及专业的品牌运维机制。依托已繁育的160多个可商品化品种,创建猕猴桃品种资源基地,建立品种选育体系和种苗标准化体系。
硬件设施方面从荷兰引进了全世界最先进的光电精确分选线,采用无损分拣技术,一次性检测猕猴桃的糖度,可溶性固形物,维生素C的含量,病斑虫斑等12项内外指标,提供更精准和更符合市场的分级包装,形成7个够猕猴桃的分级标准体系。建有猕猴桃动态气调仓储库,将猕猴桃存储保鲜时间从冷库的3个月延长到8个月甚至更长,出库时的品质和刚从树上采摘下来一样,形成了7个够猕猴桃鲜储标准体系。和猕猴桃深加工生产线,贵州顶好果业股份有限公司为贵阳市知识产权优势培育企业、贵阳市市级龙头扶贫企业和贵州省青年就业创业示范基地等。与国内多家科研机构建立了长期的合作关系,有较强的研发能力,目前公司拥有自主知识产权的专利项。现已推出“7不够”牌鲜果、猕猴桃果汁、果干、果脯等系列产品,系列产品已获国家地理性证明商标、贵阳市知名商标、贵州省著名商标、贵阳特色旅游商品等称号。
Brand positioning: medium and high-end leading brands
Brand slogan: mountain variety, particularly precious
Brand appeal: 7 bugo, never get enough, moreish
Brand value: rare, valuable and healthy
Brand guarantee: 7 bugo whole industry chain support system
"7 bugo" Xiuwen kiwi fruit brand was established in 2016, and was
positioned as a domestic high-end brand at the beginning. After two
years’ brand construction, "7 bugo" has become a household name in the
fresh fruit industry and firmly occupies the leading position in
domestic high-end kiwi brands.
The "7 bugo" sales area in 2017 has covered six major regions including
east China, north China, northeast China, central China, south China and
southwest China as well as Hong Kong, Taiwan, Singapore and other
international markets.
Relying on excellent flavor and strict quality control, “7bugo”has won
more than 20 awards, including "CCTV network mall preferred brand",
“the most popular top ten brand for fruit and vegetables” in east China,
and the "fruit king" title in the 17th Yantai International Fruit and
Vegetable · Food Exposition. It is deeply loved by customers both in
domestic and abroad market.